Customer Delight

The beauty behind Mecca Beauty Loop

The beauty behind Mecca Beauty Loop

When conversing with clients, I often get asked the question ‘what’s your favourite loyalty program?’ I’m always joining, engaging with and contributing to hundreds of...

Loyalty in the age of Coronavirus

Loyalty in the age of Coronavirus

These are tough times. Hospitals in some countries are overwhelmed. People are dying. Commodities are being hoarded. Share markets are crashing. Even safe haven assets...