When gym is life (and a lot of money)
Some of the hottest new gyms have achieved phenomenal successes through understanding the critical role social identity and community play in maintaining customer loyalty.
New Apple Credit Card providing pretty substantial rewards
Apple are going to be rolling out a credit card, in partnership with Goldman Sachs and Mastercard later this year and the rewards are compelling.
Are KIA steering customers towards real benefits?
Yesterday it was announced that KIA motors are launching their new KIA Ownership Rewards Program named KORP
Hilton Honors falls short of expectations
In today’s landscape, customer retention and customer loyalty are dependent on delivering a smooth experience which always meets expectations.
Reinventing texting for customer retention
SMS isn’t innovative, and perhaps feels like an outdated or expensive channel with the rise of messaging apps and the cost-effectiveness of email, however if SMS is used intelligently, it …
Cadbury’s Eggcelent application of gamification
Cadbury definitely didn’t invent the chocolate treasure hunt, but they sure are taking it to the next level with the execution of their new Crème Egg campaign in the UK.
My Dad joined Uber Rewards and here’s his experience.
Uber selected Pittsburgh Pennsylvania to trial driverless Uber Cars, and now ‘The Burgh’ has also been selected as the first city to roll out the highly anticipated Uber Rewards program …
Apple running deeper into our daily lives with the Aetna health app
Apple and Aetna have announced they’ve teamed up on a new app for the Apple Watch to help track and reward healthy behaviour. The Attain by AetnaTM app combines a user’s …
Marriott Bonvoy Member Benefits
Marriott Hotels have just announced the details of their new rewards program Marriott Bonvoy.
Top 5 loyalty trends we’ll see throughout 2019
2018 saw a lot of disruption and experimentation within the loyalty industry, but unfortunately there was also a lot of customer disillusionment with existing loyalty programs.