All the loyalty insights from our expert team.

Loyalty Frameworks
Loyalty Frameworks: Discounts

Loyalty Frameworks: Discounts

Discounts are used extensively in loyalty and member engagement programs by providing members with offers which are not accessible to non-members (exclusivity). In...

Loyalty Framework: Member Benefits

Loyalty Framework: Member Benefits

There is more than one way to design a program and achieve a company’s loyalty objectives. Brands can follow a single design, or combine elements from a number of...

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