flybuys launches its new paid membership program, flybuys max
I’m a big fan of flybuys; not only am I a frequent user, but also an advocate, because the program is simple and has a highly-appealing rewards currency, actively embraced …
China’s “Social Scorecard” rewards program is absolutely terrifying
Over the past few years, China has been piloting its “Social Scorecard” system (SS for short), which is a nationwide reward points program for its citizens. However, they’ve applied some …
Is the time-bomb ticking for Qantas Frequent Flyer?
Loyalty & Reward Co read with particular interest an article by Grant Halverson recently on the Australian Productivity Commission (PC) Final Report into Competition in the Financial System. The PC …
Point Of Sale still the best place to recruit loyalty program members
US loyalty marketing agency Kobie (www.kobie.com) have released their findings of a research report which examines the state of loyalty among US consumers by gauging the role that timing, information …
flybuys keeps smashing us with emails. Why?
The Loyalty & Reward Co team belong to a lot of loyalty programs. I mean literally hundreds. When we walk into a retailer and they ask if we’d like to …
My Identity Was Stolen. Stocard Saved Me.
One of the challenges with being an idiot is you spend your life doing stupid things. Such was the case a few weeks ago when I took the kids to …
NEWS FLASH: You Can Now Redeem Your Qantas Points At HOYTS Cinemas
HOYTS have today launched a major partnership with Qantas which allows Qantas Frequent Flyer members to redeem Points for movie tickets, popcorn, drinks, and the ultimate cinema experience, HOYTS LUX. …
flybuys offers FREE Velocity Gold status
As part of the new and exciting partnership with Velocity Frequent Flyer, flybuys is sending out invitations to certain members inviting them to Explore Gold with a free 3 month …
Guzman Y Gomez throwing free burritos at GYG Loyalty Program members. I’m getting fat.
Loyalty & Reward Co’s favourite Mexican Taqueria Guzman Y Gomez have really turned up the value on their GYG Loyalty Program by offering free burritos to members who download and …
An interview with Woolworths Rewards on the program relaunch
Recently Loyalty & Reward Co wrote an article entitled “I’m Calling It; Woolworths Rewards Is Officially Dead.” Not surprisingly, Woolworths Rewards had already determined this, and were working hard on …