When conversing with clients, I often get asked the question ‘what’s your favourite loyalty program?’ I’m always joining, engaging with and contributing to hundreds of...

When conversing with clients, I often get asked the question ‘what’s your favourite loyalty program?’ I’m always joining, engaging with and contributing to hundreds of...
Dymocks Booksellers is one of Australia's leading brands when it comes to books. In a retailing space where many have failed, constant innovation has allowed the brand...
Like many people enduring lockdown, I’ve had plenty of time to think. One of the questions I’ve been grappling with for loyalty program operators, is how will consumer...
The Australian government has launched a tracing app to fight Covid-19, and is encouraging Autralians to download it. When citizens download the app, they are asked to...
BP Rewards is the new customer loyalty program rewarding members for filling up at the service station. As part of the launch, the multinational has struck up a...
Virgin Australia has been forced into voluntary administration after the coronavirus restrictions have crippled their cash flow. The airline communicated to the ASX...
The COVID-19 pandemic has had a terrible impact on many businesses and indeed, on the economy as a whole. As a result, many companies have been looking to explore new...
Habits are at the core of many of our consumption decisions. Charles Duhigg, the author of ‘The Power Of Habit’ has actually said that 45% of consumer behaviour is...
These are tough times. Hospitals in some countries are overwhelmed. People are dying. Commodities are being hoarded. Share markets are crashing. Even safe haven assets...
At Loyalty & Reward Co, we design a lot of loyalty programs for major brands, but we generally start the conversation by talking about designing a ‘customer...