For Father’s Day, Optus Perks & HOYTS have teamed up to deliver a massive-value reward. Optus Perks members who attend HOYTS sessions between 10am and 7pm on...
Month: August 2016
Loyalty & Reward Co execute brand refresh and launch new website
Despite being just 3 years old, Loyalty & Reward Co have come a long way. Clients including HOYTS, Optus, El Al Airlines, Officeworks, Metcash and Credit Suisse...
Google Reward Programs: We play Local Guides
Now running for about 18 months, the Local Guides program is designed to help Google increase the number of quality business reviews on its site by encouraging...
An interview with Woolworths Rewards on the program relaunch
Recently Loyalty & Reward Co wrote an article entitled “I’m Calling It; Woolworths Rewards Is Officially Dead.” Not surprisingly, Woolworths Rewards had already...
I’m starring in the Qantas Ads playing during the Olympics.
With the Olympics in full swing, you may have noticed the Qantas ‘Feels like home’ ads running during the breaks. The family in the ads are the Shelpers; my family. I’m...
Loyalty Tech: Stocard grabs a slice of the digital wallet market by pure innovation
Two weeks ago I was privileged to meet with David Handlos, Founder & CEO of Stocard. Radinck van Vollenhoven, Stocard’s Country Manager for Aust & NZ, also...
Loyalty Psychology: Surprise & Delight Your Members For Just 10 Cents
It’s surprisingly easy to make loyalty program members feel better about their day, and by association feel more positive about your program’s brand. In 1987...
flybuys is smashing it out of the park
Recently I had the pleasure to meet with two representatives of flybuys to discuss the program's evolution over the last 4 years. In reference to the recent Woolworths...
HELP! I’m addicted to Qantas Assure App.
Recently I cancelled my Bupa health insurance policy and signed with Qantas Assure. I earned 30,000 points for a mid-range policy with an Extras package, and I’m happy...