Loyalty Programs and Consumer Engagement Course
Starting June 2022
Loyalty & Reward Co, Australia’s leading loyalty consulting agency has partnered with ADMA, Australia’s leading industry body for marketers, to offer the Loyalty Programs and Consumer Engagement Course.
This course presents the combined knowledge of the Loyalty & Reward Co team and other industry professionals.
Drawing on content from our new book Loyalty Programs: The Complete Guide, the course will provide you with a thorough understanding of best-practice loyalty programs, which can be immediately applied within your own career and company.
Upcoming course dates
Virtual Course (4 x half day modules)
Tuesday, 7 June
Thursday, 9 June
Tuesday, 14 June
Thursday, 16 June
Time: 9.00am-1.00pm
Join us for the ADMA Loyalty Programs and Consumer Engagement Course.
What’s included?
Loyalty Programs and Consumer Engagement Course provides expert theory gained from decades of combined exposure to all aspects of loyalty.
- 8 topics covering all aspects of loyalty program strategy, psychology, commercial modelling, trends and execution
- Access to over 150 current loyalty program case studies from all over the world
- Bonus Loyalty Programs: The Complete Guide digital version
- Fun weekly exercises to apply new learnings
- Short interviews with loyalty industry professionals
- ADMA accreditation certificate and digital badge


Who is the Loyalty Programs and Consumer Engagement Course for?
If you are an employee, a business owner, or a marketing industry professional looking to grow and engage your customer base, drive repeat purchases, and differentiate from competitors, then this course is for you.
‘After four years working on loyalty program design at Qantas Frequent Flyer, in 2013 I launched Loyalty & Reward Co.
Over more than eight years we have been engaged as loyalty consultants by over 60 major brands globally. This course presents the combined knowledge of the Loyalty & Reward Co team and other industry professionals.
Drawing on content from our new book Loyalty Programs: The Complete Guide, the course will provide you with a thorough understanding of loyalty programs, which can be immediately applied within your own career and company.’
Philip Shelper, CEO, Loyalty & Reward Co.
Become a loyalty expert
Join us for the ADMA Loyalty Programs and Consumer Engagement Course