The world is a depressing place at the moment with pandemic lockdowns, closed borders and far too many people sick and dying. With many turning their attention away...
Philip Shelper
Grill’d cooks up a tasty and generous loyalty program; Relish
Other than being well-known for healthy burgers (ignore the chips and Pepsi), Grill’d are also famous for their Local Matters bottle cap program. When making an order,...
Just Jeans loyalty program is like an old pair of jeans with the bum worn out
Shopping for jeans is something all of us need to do periodically. For myself, a pair of jeans lasts a good couple of years. I tend to have two pairs and rotate them....
Bald men don’t buy shampoo, and other lessons in loyalty
As a bald man, whenever I walk into a store that sells hair care products, I often think, ‘Why are they selling that? I haven’t used shampoo for 25 years. It makes no...
Loyalty programs with Philip Shelper – An interview on Everybody Hates Your Brand podcast
Everybody hates your brand is a weekly podcast from two marketing veterans, Jen Clinehens and Rob Voase, who discuss everything from CRM to Customer experience to Brand...
Yak Pay will pump your frequent flyer points balance to the moon.
Airlines will bounce back It’s clear to everyone that airlines are having a tough time, and are likely to suffer for quite a few years. Industry observers...
Loyalty Psychology with Philip Shelper – An interview by Roger Dooley
Roger Dooley is an author and international keynote speaker. (Since early 2020, he’s exclusively done virtual keynotes and remote workshops.) His books...
Kiehl’s Rewards: a loyalty program which never grows old
Maintaining beautiful skin is important to the team at Loyalty & Reward Co. If the skin care provider has a standout loyalty program, then even better. Stacey...
Join us for the Loyalty Programs Masterclass
Make 2020 more meaningful with the ADMA Loyalty Programs Masterclass. With practical hands-on learning from Australia’s leading loyalty consulting agency, Loyalty &...
Dymocks shows what to do (and not do) to boost loyalty program engagement
Covid-19 has revealed a very concerning blindspot for many companies; too many rely on unknown customers visiting their physical stores to transact, exposing them to...