All the loyalty insights from our expert team.

Hunter Murray
24 Incredible Loyalty Statistics

24 Incredible Loyalty Statistics

Statistics is an important practice which can help us gain a better understanding of humans and the world. It helps inform perspectives, predictions about the...

B2B Loyalty Program Design

B2B Loyalty Program Design

Most of the loyalty industry focus centres around consumer-focused programs (B2C). However, business-to-business (B2B) programs can also work to drive desirable...

Frameworks: Status Tiers

Frameworks: Status Tiers

Status tiers are commonplace in many loyalty programs around the world. Although we see them all the time, like points, these programs can still be effective under...

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